Connie & Kieran's A2 Music Video

Saturday, 9 February 2013

Final Music Video:

Here is our final music video, the prosses of making this video has been a learning curve for both of us and we feel that it has helped us to grow as people. We have learnt to read another persons mood, when is, and isn't the best time to tell somebody that you do not feel their beat editing is spot on. We have also learnt new technical skills, like capturing a pull focus, time managment and directing skills. To sum it up, our time spent on this video has been enjoyable.

- Connie.

Tuesday, 5 February 2013

Our shot types and angles enforce genre conventions, in a rock music video it is convention to have side angles ect, we used this in our video to create an edge look within the story. We broke typical convention when we used a arch shot of our character to represent her going from one life to the next, this is because we wanted to emphasis the t.v drama style of our music video.

We enforced genre conventions by using narrative and a performance bed in our music video, we used performance to sell our band and make them identifiable but we used narrative to present a story line which many people within our target market of 13-20 year old females will be able to relate to in that point in their life, selling our band as deep and understanding.

We enforce convention by placing our band in one location as they’re performing. Many rock music video’s have a narrative with numerous locations and a performance bed with just one, we chose to stick to this because we feel that a girl will be able to read into this that no matter where she goes, the band will always be in the same place for her.

We use our artists as performers and this enforces conventions yet we also use the ghost character as a performer, this is to add mystery to the band, so that the audience don’t quite know whats happening with them all of the time, this will entice them to find out more buy gig tickets.